After the Success of the 675 SS : The Next Level, CFMOTO swiftly made the NK (naked) of the 675 available. They wanted to create an urban anthem that would highlight the performance of the new platform but in and around a downtown environment.
The goal was simple : Create a moody, alternative culture - tire shredder, showcasing the all-new design, performance and technology. The NXT_LVL title piggybacked on what Rally created for the SS, equally enthusiastic but with a more gritty and under-world intention.
The shoot was equally gritty. There were multiple overnight shoots that tested the team but all the Rally members thrived, and the client was thrilled with the final results.
Client : CFMOTO
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